Reasons Why Your Restaurant Needs A Food Delivery App in 2021
The commercial food industry has undergone several changes in the past few years, mainly due to rapid advancements in technology. Because of this transformation, restaurants today are offering exceptional food services to their customers.
While the food industry was steadily digitalizing until the end of 2019, the unprecedented pandemic catalyzed it even more. As the fear of contracting the coronavirus grew, customers began to prefer ordering in food instead of dining in at restaurants. And thanks to food delivery apps, ordering food was and is increasingly becoming a simple task.
There are many food delivery applications in the market. Applications like UberEats and Zomato are the leaders in this segment. Witnessing the revenue, they generate motivating many restaurants to launch their food delivery apps. So, it is no secret why these apps are swiftly growing in number.
As a restaurant in 2021, it can be tedious to survive and slay the competition using offline delivery services. Launching your food delivery app improves the prospects of your restaurant significantly. In this article, we briefly go through why your restaurant needs a food delivery app in 2021. Let’s get started.
What is a food delivery app?
Traditionally, restaurants needed to man staff members on the phone to note down food orders and pass them onto the kitchen. It led to a lot of back and forth. On top of that, restaurants had to shell out more money to hire dedicated employees for that job. Since the emergence of food delivery apps, all of those hassles are today a thing of the past.
Food delivery apps are platforms restaurants can use to provide food delivery services. Parallelly, customers can use their smartphones to access and order from the app. Food delivery software makes managing order requests an effortless process for restaurants. At the same time, it allows customers to have their favorite meal delivered to their doorsteps with just a few swipes and taps.
Advantages of launching a food delivery app in 2021
1. Attract customers with offers
Passing on an enticing offer is challenging. It can save customers a lot of money compared to ordering food at any other time. After deploying a food delivery app in the market, you can provide exciting offers on dishes. Coupons and loyalty points make availing offers even more exclusive. Altogether, they promote food orders and translate to more earnings.
2. Easier fulfillment of orders
Fulfilling food delivery orders has never been simpler. After customers select what food they want and pay for it, you will receive an alert. It will contain the order items as well as any specific preferences customers have. After preparing the order, your delivery agents will reach customer locations accurately using the app’s GPS.
3. Reach a wider audience
Almost everyone uses a smartphone to purchase products and services, especially to order food. Launching your food delivery software on Android and iOS app stores makes your app visible to millions of people. With the right marketing strategy, your app can gain an impressive userbase in no time. That will result in higher food delivery order requests.
4. Announce promotions
Promotions are an incredible way of garnering customers and increasing food delivery dispatches. But to effectively achieve those benefits, your customers need to be aware of the offers you’re providing. With a food delivery app, you can instantly announce promotions to all your customers via push notifications. Clever offer wordings will result in excellent conversions.
5. Boost restaurant brand awareness
The more familiar your restaurant with your customers is, the more food order requests you will have. Brand identity is crucial for building credibility. And when customers associate your brand with great taste and customer support, your restaurant business will run successfully. A food delivery app increases your restaurant’s brand awareness.
6. Higher customer retention
It isn’t enough to only have a steady flow of customers. It is paramount to earn their loyalty and make them want to order from your restaurant again. Food delivery apps improve customer retention by stimulating user engagement. They do this via push notifications, questionnaires, discounts based on order value, and more.
7. Hassle-free payments
Restrictions in payment options can turn a customer away from ordering food from a restaurant. With a world-class food delivery app, payment modes won’t be a bar. It accepts multiple modes of payment – cash, debit/credit card, and mobile wallet payments. On top of that, the app can also save customers’ payment details for future orders.
8. Hear what customers have to say
Knowing what your customers think of your food delivery service and food items provides valuable insights. And with that information, you can polish certain aspects of your restaurant business for better customer satisfaction. Food delivery apps help you know the pulse of customers with a feedback system. Using that, customers can express their satisfaction with food orders via smileys, star ratings, and comments.
A food delivery app like Ubereats can take your restaurant business to brand new heights. Today, developing such a high-caliber app is easy with a clone app. Using an Ubereats clone, you can launch a feature-packed food delivery app in a matter of a few hours. If you’re looking for the most reliable, 100% customizable, and robust Ubereats clone app, then get Dinedoo. It comes with fantastic post-launch support and regular updates. Reach out to us to know more about Dinedoo.